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TV-supported SkyTrak launches £200-Off autumn promotion

HADDENHAM, BUCKS, UK - - A two-month burst of TV advertising on Sky Sports Golf, featuring a £200-off promotion, is the highlight of SkyTrak’s autumn 2018 marketing campaign in the UK.

SkyTrak’s rapid growth will also be boosted in October, November and December by advertisements in a wide number of consumer golf websites and magazines, and by a social media push.

In total, ads promoting SkyTrak will appear in almost two dozen different UK media between now and Christmas.

In the autumn promotion, SkyTrak is available at a £200 discount with a valid Offer Code until November 30th.

The campaign will provide sales support to the fast-growing team of SkyTrak Showcase Dealers in the UK as the £1,895 personal launch monitor and golf simulator, which offers a 0% finance pay-monthly option, becomes an increasingly popular retail item with the general golfing public.

“We estimate that well over 500,000 UK golfers will see a SkyTrak advertisement this autumn” said SkyTrak’s James Holmes. “We expect this campaign to drive plenty of fresh traffic into SkyTrak dealers, where interest in the product will be high.

“Golfers are quickly realising that they can play real golf at home, with a SkyTrak, at a fraction of the cost that they would expect. Our finance option now makes it affordable to have your own professional-standard launch monitor, something which was unheard of just a few years ago.”

The Sky Sports Golf TV campaign features SkyTrak spokesman Hank Haney describing the virtues of the product, with a separate advertisement running concurrently showing SkyTrak being used in a home environment.

The print and web campaigns lead with the phrase ‘Work Hard. Play Harder’, describing a golfer’s ability to practice and play 365 days a year, with the ability to access over 100,000 golf courses in simulator mode, with a SkyTrak.

The campaigns have been planned and bought by SkyTrak’s UK agency Magic Hour Media.

Call +44 (0)1844 296350, email sales@skycaddiegps.co.uk or see www.skytrakgolf.com for all details.


Media Contact: Andy Hiseman, Magic Hour Media
+44 (0)1226 781000 / +44 (0)7795 360112 / andy@hiseman.com

At SkyCaddie / SkyTrak +44 (0)1844 296350, sales@skycaddiegps.co.uk
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SkyTrak in use at Waterfront Golf, Rotherham, UK. Photo: Andy Hiseman.

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LOGO: SkyTrak 2019

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SkyTrak is a revolutionary development in launch monitor technology, offering a complete practice, play and entertainment system for golf at home. It delivers commercial quality ball flight simulations that reflect a golfer’s actual performance for game improvement and entertainment at a price far below alternatives. Golfers can also experience and test their skills on some of the world’s most famous 18-hole courses with their own clubs at their own pace through integrations with several golf simulators including WGT Golf, Jack Nicklaus Perfect Golf, The Golf Club Game, TruGolf and now Creative Golf 3D. While entertaining, SkyTrak is a serious tool that accurately reflects the golfer’s actual skill level and shot results to provide year-round practice, play and game improvement without ever leaving home. Combined with an App and iPad or compatible PC, the Wi-Fi enabled SkyTrak captures shot information over a vivid 3D practice range and virtual golf course. SkyTrak also offers various challenges for engaging practice such as Closest to the Pin, Longest Drive and Targets, along with Shot History Tables, Performance by Club, and helpful data screens. It’s easy to use, compact, totally portable with no wires required, and highly accurate, so improvements the golfer sees in their swing at home are improvements they can take to the course.


www.skycaddie.co.uk / www.golfskypro.com / www.skytrakgolf.com

SkyGolf, maker of SkyCaddie, the #1-Rated and Most-Trusted Rangefinder in Golf, is a private company specialising in the development of innovative positioning systems and technology specifically designed to help golfers play better and have more fun. SkyCaddie is the Official Rangefinder of PGA of Canada and PGA of Sweden, and a Partner of the PGA of Great Britain & Ireland. The overall mission of SkyCaddie is to help golfers play better with better information while respecting the long-standing traditions of the game. By using technology responsibly and within the spirit and rules of golf, SkyGolf provides golfers of all skill levels with better and more rewarding golf experiences. The Company's innovative products include: SkyCaddie®, rangefinders that are preloaded and ready-to-play out of the box; SkyPro®, golf's most powerful swing/putting analyser and training tool; SkyGolf 360, golf's fastest growing community where golfers can go to connect to their Game, their Courses, their Equipment, their Golf Professional and to one another; SkyCourse™ Technologies, a company that equips golf course superintendents with tools they need to complete daily property management tasks with less effort, less time and less money, through a unique combination of precision GPS maps, web-based technologies and mobile mapping solutions; the SkyCaddie Game Tracker GT1, the industry’s first fully integrated rangefinder, GPS booster and game-tracking solution utilising SkyCaddie’s proprietary TruGround course library; and the new photometric SkyTrak™ personal Launch Monitor and Golf Simulator, making SkyGolf the only company in the golf industry positioned to deliver game improvement solutions during practice, play, lessons and fitting at the course or at home. For more information, visit: www.skycaddie.co.uk, www.golfskypro.com and www.skytrakgolf.com.