The Shire London's new look inspired by top USA golf resorts

BARNET, HERTS, UK - - An iconic image of Severiano Ballesteros and a new-look logo now greet visitors to The Shire London’s brand-new website at www.theshirelondon.com, after the Hertfordshire venue unveiled its much-improved online portal.

Looking for the best green fee prices at The Shire, guaranteed? You’ll now find the best-available green fee offers in The Shire’s new-look online tee-time booking service.

The new website, designed and built by Fresh Lemon, also gives golfers much quicker access to the various Special Offers and best group golfing deals at The Shire.

The design also makes greater use of images taken by The Shire’s in-house photographer, Andy Hiseman, with mobile-responsive pages delivering the best-ever look at The Shire’s facilities – and the people who play there – via desktop, tablet and mobile phones.

The Shire London’s new logo was inspired by a visit which the club’s owners, the Menai-Davis family, made to the USA in early 2018, when they were given a guided tour of several iconic golf facilities by members of the Dye family, headed by famed golf course architect Pete Dye.

“Our new brand identity reflects the high-end look of many of the USA’s top golf resorts” said club director Ceri Menai-Davis. “With new golf facilities on the horizon at the West London Links in Northolt and at The Dye London in Edgware, we wanted to create an identity which would work in harmony with these as we provide ever-more exciting facilities for golfers around London in the coming decade.”

The iconic fist-pumping Seve Ballesteros photo was taken by Dave Cannon as the six-time Major winner celebrated his 1984 Open Championship victory on the final green at The Old Course, St Andrews.

The Shire London is the home to the Ballesteros Masters Course, the UK’s only 18-hole design by the late Spanish maestro. The venue is also home to a challenging nine-hole Academy golf course, plus a short game centre, driving range and large undulating putting green with views of Seve’s spectacular S-shaped lake which wraps around the 18th green.

See www.theshirelondon.com.

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www.theshirelondon.com

The Shire London is a 27-hole facility near Barnet, north London, featuring the only Severiano Ballesteros-designed golf course in the UK. In 2016 golfers on Golfshake.com voted The Shire London the highest-rated golf club in London, ranking it #1 among all clubs inside the M25. Among golf clubs with 50 online reviews or more, The Shire London is also rated #2 in Hertfordshire, #13 in England and #19 in the entire United Kingdom as of summer 2018.

Its 18-hole Ballesteros Masters Course measures 7,028 yards, with six par 3s, six par 4s and six par 5s. Its 9-hole Academy Course features a mix of par 3s and 4s, and is the ideal introduction to golf for all ages and abilities. The Shire Academy is one of the leading teaching centres in the south of England, with exceptional facilities both covered and outdoors. With a stylish open-plan clubhouse featuring a patio with stunning sunset views across the golf course, first-class conference and banqueting rooms and a highly-rated restaurant, The Shire London is also a well-equipped and popular venue for golf societies, corporate golf days, weddings, meetings and large social functions. It is situated two minutes from M25 Junction 23 (A1(M) South Mimms intersection), with easy access to the motorway network.

Sister facility the West London Golf Centre is a popular new public golf facility located near Northolt in West London. One of London’s best-equipped golf centres, WLGC features a challenging 9-hole, 3,037 Yard Par 36 golf course; a floodlit 26-bay range; a Dinosaur Adventure Golf attraction; a Putting & Short Game Zone; a 4,500sq ft american golf superstore offering custom-fitting; a golf school; and a fully-licensed Coffee House bar and restaurant. Another 18 holes will soon be available on the nearby West London Links, a brand-new championship-length golf course.

The Shire London, West London Golf Centre and West London Links will soon be joined by The Dye London club near Edgware in north London, bringing world-famous golf architects Dye Designs to the UK for the first time. All clubs are owned and operated as a family-run business involving Tony and Anne Menai-Davis and their sons Ceri and Cae.