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25 April 2008  
   

POWERPLAY GOLF LAUNCHES NEW MADE-FOR-TV SHOOTOUT

PowerPlay Golf, golf’s new 9 hole, two flag format, this week launched its made-for-TV version, the PowerPlay Shootout, at Frilford Heath Golf Club in Oxfordshire, UK.

The event attracted wide acclaim from a specially invited audience of golf’s governing bodies, media, TV companies and commercial sponsors and, following this successful debut, discussions are now underway with various television companies to bring the format to a worldwide TV audience.

The PowerPlay Shootout features a shotgun start over the first 8 holes after which a cut is made to find the leading six competitors. Those who have qualified then “Shootout” down the final hole. The event lasts two hours and the format, together with PowerPlay Golf’s risk and reward scoring system, guarantees a gripping finale with lots of spectacular attacking golf along the way.

Among those participating in the pilot were ex-Ryder Cup player Steven Richardson, French Open winner Malcolm Mackenzie and World Cup player Mark Mouland. They were also joined by new lady tour pro Danielle Montgomery, and the 2006 US Kids World 8 Year Old Champion golfer, Billy Spooner from Boston in Lincolnshire.

Chief Executive of PowerPlay Golf, David Hardy, said: “This was a magnificent launch for the new Shootout format, attracting a good mix of participants from top amateurs to seasoned tour players, as well as all the major broadcasters. Because it’s a shorter game and the finale is so exciting, PowerPlay Shootout will appeal to golfers and sports fans all over the world”.

The launch game culminated in Keith Waters (European Tour), bursting through the field to win the Shootout with an immaculate last-hole ‘six pointer’, having made the cut with six other players, including Mouland and Mackenzie.

Speaking after the final hole, Mouland, said: “PowerPlay is totally different. I can see it catching on at once. When you have a shotgun start like we saw today, a whole tournament can be done and dusted in two hours, which is brilliant.”

PowerPlay Golf is now planning PowerPlay Shootout events around the world. The format will soon be seen on live TV.

Visit www.powerplay-golf.com to find out more about PowerPlay Golf.

 
     
CONTACT PowerPlay Golf Peter McEvoy
Tel: +44 (0)1684 291345, Email: peter@powerplay-golf.com
 
     
MEDIA CONTACT Andy Hiseman, PowerPlay Golf Ltd / Hiseman Partners
Tel: +44 (0)1780 757461, Mobile: +44 (0)7795 360112
Email: andy@hiseman.com
 
     

Notes to editors:

PowerPlay Golf (www.powerplay-golf.com) is the two-flag, ‘risk and reward’ golf format currently being introduced to all major golf-playing countries. The game offers a fast, high-pressure version of golf which puts players under pressure to take Tour golf style decisions.

Players earn extra points for birdies or better when playing to the Black Flag, which is generally in the more difficult position on the green.

A round of PowerPlay Golf takes half the time of a normal 18-hole round. Golf clubs become Official Venues, and can then offer PowerPlay Golf events for members and guests, green fee golfers, visiting societies and corporate golf customers. Golfers can earn PowerPlay Dollars by playing in both Official Events and in casual games, thus climbing the web-based PowerPlay Golf World Rankings, and can also create custom PowerPlay Leagues for friends and colleagues.

The format has been welcomed by many of the game’s governing bodies around the world. Peter McEvoy OBE, former captain and chairman of selectors of the Walker Cup, is one of the game’s co-creators.

PowerPlay Golf has been described by many as golf’s equivalent to Twenty20 Cricket. It will soon be seen on TV around the world.