Hiseman Limited and Hiseman Partners - golf consultant, golf PR, golf marketing and advertising, golf agency, golf consultancy, golf agency, golf consultants, UK, golf developers, golf operators, golf media, golf wallpaper'
Golf PR & Marketing, Web, Email, Digital, Media Buying, Golf Consultancy
 
MAKING GOLF HEADLINES WORLDWIDE SINCE 2002
 
   
CONTACT: Andy Hiseman| andy@hiseman.com | +44 (0)1780 757461
 
   
   
POWERPLAY GOLF MEDIA CENTRE HERE
 
   
   
   
   
VISIT PowerPlay Golf website
 
Click logo to download high resolution version
 
   
   
14 April 2010 FOR IMMEDIATE RELEASE  
   
   

Golf's Oldest and Newest Combine In New Event

PowerPlay Golf Announces Hickory Cup at Kingarrock

PowerPlay Golf, the dynamic new two-flag version of the Royal and Ancient game, has announced plans to team up with Kingarrock, Scotland’s spiritual home of hickory golf, to create a fascinating event which blends the old and the new.

The PowerPlay Golf Kingarrock Hickory Cup will be staged at the beautiful “hickory only” nine-hole Kingarrock golf course – which is just 15 minutes from St Andrews in Cupar, Fife – on 4th June 2010.

It will be the first time in golf’s history that the ancient game has been played with traditional hickory equipment and golf balls, to the rules of its newest global format.

“Whilst we have built a course which honours hickory golf, and although we insist that only hickory equipment and the Kingarrock ball are used, we believe we are also forward- looking in that we aim to give modern golfers a new experience,” said Kingarrock Hickory Golf owner, David Anderson.

“PowerPlay Golf is equally visionary, and we loved the concept of teaming up as soon as the idea was mooted“.

“Both Kingarrock Hickory Golf and PowerPlay Golf are 9-hole golfing experiences, so on that simple level we are a great match,” said PowerPlay Golf co-founder and ex Walker Cup Captain Peter McEvoy OBE.

“But more importantly, both we and Kingarrock believe that golf can learn from other sports in providing a variety of formats and time frames in which to play. The blend of the very old and the brand new at The PowerPlay Golf Kingarrock Hickory Cup will be fascinating to watch – and of course to play in – and we are delighted to join David Anderson and his team at Kingarrock in leading this change”.

The PowerPlay Golf Kingarrock Hickory Cup is open to anyone with a handicap. Half of everyone’s entrance fee of £20 will be donated to the Erskine charity, which cares for ex-Service men and women. Prizes will include original hickory golf clubs for the top three returns. Competitors should call Kingarrock Hickory Golf on +44 (0)1334 653421 or email michelle@kingarrock.com to register and reserve their time for the 1st tee. Entries close on 21st May 2010 and are accepted on a ‘first come – first serve’ basis.

For the latest information visit either www.powerplay-golf.com or www.kingarrock.com.

Ends.

 
     

IMAGE: (Left) David Anderson, Kingarrock Hickory Golf, (Right) David Whelchel, ASGCA golf course architect from Arkansas, USA.

CLICK PICTURE>>>>
TO DOWNLOAD HIGH RESOLUTION IMAGE.

CLICK to download high res version
 
     

IMAGE: Golfers play the 8th green at the Kingarrock Hickory Golf course, at Hill of Tarvit, Fife, Scotland..

CLICK PICTURE>>>>
TO DOWNLOAD HIGH RESOLUTION IMAGE.

CLICK to download high res version
 
     

IMAGE: A golfer tees off on the 9th at the Kingarrock Hickory Golf course, at Hill of Tarvit, Fife, Scotland..

CLICK PICTURE>>>>
TO DOWNLOAD HIGH RESOLUTION IMAGE.

CLICK to download high res version
 
     
PowerPlay Golf Contacts:

Peter McEvoy OBE, PowerPlay Golf
+44 (0)1684 291345 / peter@powerplay-golf.com

(MEDIA) Andy Hiseman, PowerPlay Golf
Tel: +44 (0)1780 757461, Email: andy@powerplay-golf.com

 
     
Kingarrock Hickory Golf Contact: David Anderson, Kingarrock Hickory Golf
+44 (0)1334 653421 / david@golfandthistle.com
 
     
Notes to editors:

ABOUT POWERPLAY GOLF® (www.powerplay-golf.com)

In PowerPlay Golf®, a 9-hole format which takes half the time of a normal round of golf, golfers choose to aim for one of two flags on the green – a White Flag and a Black Flag. Players score extra points for birdies or better when playing to the Black (or ‘PowerPlay’) Flag, which is generally in a difficult position on the green, thereby creating extra pressure. Golfers can go online after their game, registering to earn PowerPlay Golf® Dollars, climbing World Rankings and competing in user-generated PowerPlay Golf® Leagues both locally and around the world. The format is known for its ‘risk and reward’ ethos, and for the levels of excitement which it creates.

PowerPlay Golf®’s made-for-TV ‘PowerPlay Shootout’ format, which offers a complete golf tournament in less than two and a half hours, offers global broadcasters the opportunity to televise golf in a more compressed time-frame, thus increasing golfing TV audiences.

 
   

ABOUT KINGARROCK HICKORY GOLF (www.kingarrock.com)

The Kingarrock Golf Course opened for the first time in over 70 years on the 28th June 2008. The course closes for Winter on the 1st November and opens again each year on the first Saturday in April. The 9-hole, 2,022 yard course is available to visitors 7 days a week, weather permitting. All players are provided with original hickory clubs, an original canvas and leather bag, together with balls and tees that represent the early 20th century golfing experience. The size of the hole remains four and a half inches and the thrill of competition is as great as ever.